Private service overviewPrivate service overviewPaid media for Japan — built, tested, and reported in the open.
We plan, build, and run paid campaigns on Meta, Google, TikTok, and LINE for the Japanese market. The senior bilingual people who set your strategy are the same people inside your ad accounts every week. Media spend is always billed transparently and separately from our management fee — you see exactly where your budget goes.
A clear-eyed call on which of Meta, Google, TikTok, and LINE actually fit your goals in Japan — and which to skip for now.
Account structure, audiences, bidding, and budgets set up properly from day one — in your own ad accounts, linked through OJI DIGITAL's, or created fresh for you. We'll recommend the cleanest structure and handle the setup either way.
Ad copy and creative concepts written natively for Japanese audiences — not translated from your home-market ads — and tested in structured rounds.
Pixels, tags, and conversion events configured so decisions rest on real data, plus honest guidance on what the platforms can and can't tell you.
Hands-on weekly management against your ROAS, CAC, or lead targets: budget shifts, bid adjustments, audience refinement, creative refreshes.
Plain-language reports that show what we changed, why, and what happened. You see what we see — no black boxes.
We define goals and targets with you, then map platforms, audiences, and budget allocation into a plan you can read in one sitting.
We set up tracking, structure the accounts, produce launch creative, and go live with a testing plan already in place.
Early weeks are for finding what works: creative angles, audiences, and messages compete, and the data decides.
Once signals are clear, we concentrate budget on what performs and keep refreshing creative to counter ad fatigue.
Regular reporting in plain language, plus periodic strategy reviews to adjust the plan as your business and the market move.
Management fee: 20% of monthly media spend, with a ¥100,000/month minimum. Recommended starting media budget: from ¥300,000/month.
Guideline pricing — your final quote is tailored to scope after a short discovery conversation over email. Media spend is billed transparently and separately from management, with no markup. Engagements begin with a 3-month minimum term.
Two clean options. Simplest: your payment card sits directly on the ad account and the platforms bill you — you see every yen in the dashboards yourself. Alternatively, we run campaigns through OJI DIGITAL's ad accounts: media budget is then invoiced in advance, and campaigns launch once funds have cleared. Either way, our management fee is the only charge from us — media is always passed through transparently, with no markup.
Your data and learnings stay yours either way. If campaigns run in your own accounts, everything lives with you from day one. If they run through ours, we document campaigns, creative, and learnings as we go — and can migrate the whole setup into your own accounts whenever you're ready. No hostage situations.
We recommend a starting media budget of at least ¥300,000/month. Management is a 20% fee on monthly media spend, with a ¥100,000/month minimum. Below that starting point, campaigns gather data too slowly to optimize well — if your budget is smaller, tell us anyway and we'll say honestly whether paid media is the right next step.